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Resources

Creating" Fail-Proof" Advertising Campaigns

search engine optimization tutorial

Meta Tag Optimization

Google Optimization tutorial

Gearing Up Your Site For Mega Traffic

Solid Reciprocal Linking Strategy

Glossary of Internet Terms

How to keep your vistors coming back to your site!



 

Glossary of Internet Terms

 

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Definitions from the Sharpened Glossary

E-commerce
E-commerce (electronic-commerce) refers to business over the Internet. The two major forms of e-commerce are Business-to-Consumer (B2C) and Business-to-Business (B2B). While companies like Amazon.com cater mostly to consumers, other companies provide goods and services exclusively to other businesses. The term "e-business" is often used synonymously with e-commerce.

E-mail
E-mail is part of the standard TCP/IP set of protocols. Sending messages is typically done by SMTP (Simple Mail Transfer Protocol) and receiving messages is handled by POP3 (Post Office Protocol 3), or IMAP (Internet Message Access Protocol). IMAP is the newer protocol, allowing you to view and sort messages on the mail server, without downloading them to your hard drive.

E-mail Forwarding
E-mail forwarding is a process to redirect your incoming mail to a specific mailbox. For example, if you have a number of email addresses, forwarding all your email to a single mailbox allows you to keep track of them much easier since you only need to check one mailbox. Email forwards are also known as email aliases.

Encryption
This is the coding or scrambling of information so that it can only be decoded and read by someone who has the correct decoding key. Encryption is used in secure Web sites as well as other mediums of data transfer. If a third party were to intercept the information you sent via an encrypted connection, they would not be able to read it.

Entry Page
An introductory page linked to the home page used to create a first impression. Consequently, it is usually meant to be a visually-appealing page with graphics, pictures, a catch phrase, etc.

Ethernet
Ethernet is the most common type of connection computers use in a local area network (LAN). An Ethernet port looks much like a regular phone jack, but it is slightly wider. This port can be used to connect your computer to another computer, a local network, or an external DSL or cable modem.

FFA
Abbreviation for "Free For All". FFA web pages contain a collection of indiscriminate, often unrelated, links to other web sites. FFA links are commonly used to artificially boost link popularity and are considered spam by all major search engines. Often the FFA service requires the submitter to give an e-mail address, to which they send spam e-mail messages.

Firewall
While the term "firewall" creates a powerful visual picture, in reality, it doesn't involve any fire or pyrotechnics. A computer firewall is used to protect a networked server or client machine from damage by unauthorized users. The firewall can be either hardware or software-based. A router is a good example of a hardware device that often has a built-in firewall. Software programs that monitor and restrict external access to a computer can also serve as firewalls. A network firewall allows only certain messages from the Internet to flow in and out of the network. So, I guess in a way it really is like a wall of fire.

FTP
Stands for "File Transfer Protocol." It is a common method of transferring files via the Internet from one computer to another. Some common FTP programs are "Fetch" for the Mac, and "WS_FTP" for Windows. However, you can also use a Web browser like Netscape or Internet Explorer to access FTP servers. To do this, you need to type the URL of the server into the location field of the browser. For example: "ftp://ftp.servername.com/" will give you a listing of all the directories of the FTP server, "ftp://ftp.servername.com/directory/" will give you a listing of all the files available in that directory, and "ftp://ftp.servername.com/directory/filename" will download the actual file to your computer. Many FTP servers are "anonymous FTP" servers which means you can log in with the user name "anonymous" and your e-mail address as the password. Other FTP servers require a specific login in order to access the files.

Frames
An extension to HTML invented by Netscape. Frames enable a web designer to break the main window of the browser into seperate panes or frames that can all be controlled seperately by the web designer. Although frames can be very useful, particulary for holding menus and controls, they can also be very confusing. For example, there is only one location bar in a browser, but if there are three web pages being displayed, what location should it show? It shows the location of the frameset, which defines the frames. Search engines don't handle well with framed web sites.

FrontPage Extentions
FrontPage extentions are a set of server-side scripts and programs which enable users of Microsoft FrontPage to use its special components (called Web Bots). The extensions can be installed on Microsoft's Internet Information Services (IIS) and Windows web servers as well as Linux and UNIX web servers. With NumaTek web hosting, it takes one click from your CPanel to setup FrontPage extensions. It's that easy!

FTP Account
FTP (File Transfer Protocol) is the most popular way of uploading files from one computer to another. With the FTP account you will login to our server and be able to copy files from your local hard drive to our server so you can view those files from the web.



 

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